The terms “digital transformation” and “digitalization” are sometimes used interchangeably. However, they have different meanings and emphasize different aspects of change in connection with the use of digital technologies.
Die Digitization refers to the process of converting analogue information into digital formats. It involves the conversion of physical data (e.g. paper documents) into digital data that can be stored, processed and transmitted electronically. Essentially, it describes the introduction of digital technologies to make existing processes more efficient. Other examples include the use of data management systems, electronic communication and automated data processing.
The Digital transformation goes beyond digitization and refers to a more comprehensive, strategic change in organizations, business models and processes through the targeted use of digital technologies. It involves not only the implementation of these technologies, but also a profound change in work cultures, business strategies and customer relationships in order to better respond to the demands of the digital era. This process often involves cultural change, the development of new business models and the creation of more flexible and agile organizational structures.